" one of our most searched categories, and most people are looking for beauty ideas they can try in their daily life," said Omar. We want to make discovery as inclusive as possible so that anyone in the world can find personally relevant ideas."įrom a numbers perspective, it made most sense to debut their inclusivity efforts with beauty. "In fact, many people describe using Pinterest as 'me time,' when they're focused on themselves and the things they want to do.
"We think of Pinterest as a visual discovery engine, because Pinners come to find ideas they want to try in their lives," said Omar Seyal, Pinterest's head of discovery product to Teen Vogue.
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